Interview- France Lamy Herbeau
One half of Josefina
Bag Designers
QUESTION: France, what is the inspiration behind the brand?
ANSWER: My environment, fashion, family and friends are great inspiration. From a walk, to an exhibition, a film, a material, a woman on the street...
Q: Functionality and beauty can co-exist?
A: Of course! It is a necessity, and for that reason we created Josefina.
Q: 2 materials that you would like to work with?
A: My two favorite materials are leather and wood. They are raw and fascinating, they awaken your senses. I already work with leather, who knows if one day I will work with wood too.
Q: One place or moment you remember well?
A: The first time I held our first prototype that allowed us to continue moving forward with our project, after many months of hard work. It was really exciting.
Q: What does your dream bag look like?
A: (see below) DRAWING
Q: One thing motherhood has taught you?
A: Something very hard and beautiful at the same time. The reflection of both your qualities and defects in your own children. They are like a mirror. In reality, they teach us as much as we teach them.
Q: What do you find in your business partner that makes Josefina's core so meaningful?
A: Angela and I compliment each other! Knowing her since childhood, and her experience in the fashion world, make her the best partner one could ever imagine!